Thursday, 28 March 2013

Codes and Conventions of Posters

Codes and Conventions of Posters
 
 

There are very similar codes and conventions on a poster that a magazine would have. It is slightly different though as a poster focuses more on the photo and how it will attract attention from the audience. As you can see there are two different photos here. One is the one with all three characters on and this is done to show who the main characters are in the film. Then you have the photo at the bottom which shows a scene from the film. This helps the audience to see what they will be expecting in the film. One main feature in a poster is the size of the text and mainly the size of the film title. For this poster it is large and this is done for it to stand out and show that it is the title of the film. Then there is small text which is not so important. They have put small text because they want the film title to be the biggest. The small text has all the sponsors and companies of the film. All posters have this. It is within the codes and conventions.
 
 
 
 
 
This poster doesnt have as much on it and hasnt followed all the codes and conventions. The title of the film is at the top and is large to show that it is the title of the film. The photo of the film is large as well. It shows one character bigger than the other which could suggest that the character who is bigger is the main star in the film. They are holding guns which instantly tell you that it is an action based genre. There are two people on the poster which could suggest that they are either working together or they are fighting against each other. The date is at the bottom of the film too. They have the date to tell the audience when the film will be released. This is important because if the audience is interested then they would want to know when it is released. One thing that this magazine does not have is the small text that is normally at the bottom of the screen which has all the sponsors and companies.
 
 
 
 
 
 
This has similar codes and conventions as well. The background fits well with the photo of schwarzenegger. This film is futuristic and is to do with a robot trying to kill someone. This is why the background fits well because there are lasers in it which suit the film as it is futuristic. Also they have made the text futuristic as well to match the film. Everything on this poster is related back to the film. There is small text at the bottom as well which say who directed and the people behinf the film. This text is smaller because it is not as important as the main text which is the film title. The actor who plays in this film is quite famous and popular. He has a lot of fans so they have cleverly made his name large to show others that he is the main characters. If people were to know that such a popular actor played in the film, the would want to watch it because they would know he can play the role well.
 
 
 
 
 
 
 
 There are not many codes and conventions on this as they have focused on the photo more than anything else. The photo instantly shows that it is to do with those two characters in the film. The way they are holding each other can show that they are in love and the film title suggests that they have a time limit. The title of the film is the largest so it could show what the title of the film is. It is large so it could catch the eye of the audience. Also they have the actors names on as well to show who it is incase someone was not to know. One main code and convention on the poster is the small text at the bottom which has the sponsors and the companies on. This is included on the majority of the posters. The release date is at the bottom in the middle as well so it can tell the audience when the film will be released.
 
 
 
 
 
 
 

 
 

 

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